Reputation Management

Think your customers are the only ones writing online reviews of your business? Well, think again. Online review websites are a place where anyone can publish their comments about your business. Published comments can be positive, negative, or neutral. And they can be written by your customers, your competitors, or anyone else. Why would anyone…

Do you have questions about the importance of online reputation management? If so, you’re not alone. Most business owners have heard of online reputation management, but they don’t have a thorough understanding of exactly what it means, how it’s handled, or how it should be maintained. The term reputation management is broad and complex. Most…

Think back to your teenage years. When you were in middle school, you desperately wanted to know what everyone else was saying about you at any given moment. Why? Because it mattered. When you were a teenager, your reputation was incredibly important. When others didn’t like what you were wearing or what you were saying,…

When a business is well respected, it has a great chance for success. No matter if your business is brand new or if it has been in operation for a decade or more, earning the respect of your customers and the general public is incredibly important. A company that is respected is one that makes…

If you own a business that could benefit from customer loyalty (and what business wouldn’t?), then it’s essential that you develop an emotional connection with the people or businesses that purchase products or services from you. The ability to connect with your local customers on an emotional level will give your business a true advantage…

  As a business owner, you want to make sure your customers are happy with the products and services you provide. If you are involved in the day-to-day operation of your local business, you might get to personally know your customers. If you run an on-line business or a service-based business in which your employees…