Our Digital Marketing Services
Comprehensive digital marketing services that will help your business get more local customers and grow revenues.
FREQUENTLY ASKED QUESTIONS
Digital marketing, also known as online marketing, includes all the ways a business can attract new customers to their business using digital strategies and tactics. Digital marketing can help your business rank better in search engines, such as Google and Bing, and show up in more places where consumers are searching online. It includes website optimization, content marketing, SEO or search engine optimization, reputation management, social media marketing, video marketing, mobile marketing, email marketing, pay per click advertising (PPC), retargeting, and other forms of online lead generation.
Traditional marketing & advertising methods are not as effective as they once were, yet they still cost a lot and cannot easily be tracked. Digital marketing allows you to get in front of your prospective customers 24/7. Digital marketing and advertising allows for more precise targeting, plus it is more cost effective than traditional advertising. The world is "online" regardless of the type of business you have. You need to get in front of them and digital marketing is the best way.
Search marketing pertains to the various methods used to market your business in the search engines. There are two basic categories:
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
SEO is a strategy that involves optimizing your website, blog and other web properties in order to try to show up better in search engines, like Google and Bing.
SEM typically refers to online advertising methods where you pay the search engines to list your company when people search for certain terms or keywords. Also known as pay-per-click (PPC), it includes Google Adwords & Bing Ads.
Digital marketing costs vary depending on your goals, budget and how aggressive you want to be. Some small businesses start with just the basics, while others are more aggressive and want to get as many customers as possible. Pricing varies widely among digital marketing agencies and consultants. At Reputation Local, we are proud to offer the most cost effective and smart packages you will find anywhere. We are constantly working on better ways to improve ROI (return on investment), while also staying on the cutting edge of our industry.
We have one of the most experienced digital marketing teams you will find. Our co-founders have been marketing online for two decades. With that experience, we know how to create smart, cost-effective digital marketing strategies that get the results our business clients desire. More importantly, we really care about our clients and their results. Give us a call and see for yourself. We'd love to meet you.